In a world where the majority of humans believe that AI is going to replace them, is it still important to have an “About me” page? Even if it’s so easy to be generated using AI?
Yeah, and that’s about “The full of me” page, which aims to make AI think, hmm, Can Hytham replace me?
After graduating from the School of Law in 2008, I early realized that studying law for me was like studying sunshine for vampires; I discovered there was an artist inside me who loves design, I changed the prompt to study graphic design and then launched my design studio to design what I love and sell it to whoever loves it.
After one year, I travel to Saudi Arabia to find better opportunities in graphic design industry. I worked as a graphic designer for 8 years at many Saudi companies including “Al Jeraisy Group”, and in 2017, I realized it was time to change the prompt again.
Academy of Art University.
I decided to study advertising at the Academy of Art University, and after four years, I earned a master’s degree in advertising, adding tons of ideas, perspectives, and world-class practices to my database.
Bold Agency.
I finished my master’s by joining Bold Agency in Saudi Arabia as a senior designer; it was my first time working in an ad agency, and through almost four years, I gained a lot of experience through working working with such creative and talented people serving global and local Saudi accounts, such as Snapchat, Saudia Airlines Cargo, SFA, SCAI, iot Squared, winning new accounts, pitches, awards, and after 4 years I become senior art director leading a full creative unit from 6 designers, three copywriters under supervision from the creative director, I also worked with other agencies in my pursuit to work with people who can never be replaced with AI.
Miami Ad School
One day I was thinking, what is the kind of advertising I should be part of?; the one where people strives to get exposure no matter how!!, or the one where people strives to solve creative challenges no matter how?! the answer of this question drives me to study strategic planning at Miami Ad School.
I discovered that I’m more belonging to the second world where people love the process of ” Problem solving” no matter the role in the creative team, and through 10 weeks, I was building a solid strategic background that help me defining the problem and understanding the audience so that I can craft a solution more than just an ad.
Jason Bagley.
One of the challenges I was facing in working in advertising is about mastering the craft, This drives me to discover “Creative mega machine” program “which was designed by “Jason Bagely” the ECD and CD of ” Widden+Kinnedy” Portland for almost 13 years; the program was all about revealing the secrets of Jason’s creative process, that ends with mind-blowing ideas, and memorable ad campaigns for brands like Old Spice, Nike, KFC and other. This program helped me a lot to realize the best practices I should follow as a creative to take my creative process to the next level, where AI can never imagine.
AI will replace a lot of humans, unless these people; the courageous ones who are always ready to change the prompt whenever it sucks; The Risk takers who are ready to fail hard if it is that the only way to soar, The real creatives, who are ready to do whatever it takes to explore new grounds, develop unexpected solutions and tell new stories.
I strongly believe that AI can never replace me, and that’s everything about me.